Business brainstorm
I have a business idea - one that I think is a really good idea, but I'm not in the market for any new business ventures, so I'm throwing it out here in hopes that some of my savvy readers will consider picking up the baton and running with it.
I read this article earlier this week (which, by the way, all of you bloggers and wanna-be bloggers really should read it. You'll be inspired!) and I got to thinking: Why doesn't someone set up a similar company devoted to accruing and selling ads for Christian websites - maybe even narrowing the field to specifically conservative Christian homeschooling mom sites or something? There are literally thousands of those - many of whom garner thousands of visitors per week. It's a niche market, and I can think off-hand of hundreds of advertisers wanting to target that niche market. Yet, most of these mom sites are run by moms (duh!) and moms usually don't have a lot of extra time. However, most moms would jump at an opportunity to earn extra money from their blog or website. I know I would. I make a nice little sum of money off of Blogads each month, but very few of the advertisers that Blogads is going after would consider my website their target audience.
So, I propose that someone with enough tech experience, business experience, and sales background consider setting up a company similar to Federated Media which is specifically for sites like mine and the thousand other Christian homeschooling mom blogs and websites out there. If you already have the tech knowhow, setting up the company wouldn't be too hard at all, the overhead costs would be extremely minimal, and getting people on board would be a snap. A husband-wife team would be great for this, or a homeschooling family with some older children to help. I foresee that you could easily make a very good sum of money off of it and, like most internet businesses, your overhead is basically nada.
Yes, you wouldn't probably make as much as Federated Media, but from experience with working as an Ad Sales Manager for The Old Schoolhouse Magazine and very often being apporached by companies who want to buy ads on my site, I know there are a lot of companies willing to spend a LOT of money to target homeschoolers, moms, and Christians.
So, any takers? If you are seriously interested in jumping on this, I'm your first publisher to sign up. And I'll be glad to get a lot of others on board, too.
That was my brilliant idea for the day. Didn't think it was brilliant? That's okay, I'll stop talking now.
I read this article earlier this week (which, by the way, all of you bloggers and wanna-be bloggers really should read it. You'll be inspired!) and I got to thinking: Why doesn't someone set up a similar company devoted to accruing and selling ads for Christian websites - maybe even narrowing the field to specifically conservative Christian homeschooling mom sites or something? There are literally thousands of those - many of whom garner thousands of visitors per week. It's a niche market, and I can think off-hand of hundreds of advertisers wanting to target that niche market. Yet, most of these mom sites are run by moms (duh!) and moms usually don't have a lot of extra time. However, most moms would jump at an opportunity to earn extra money from their blog or website. I know I would. I make a nice little sum of money off of Blogads each month, but very few of the advertisers that Blogads is going after would consider my website their target audience.
So, I propose that someone with enough tech experience, business experience, and sales background consider setting up a company similar to Federated Media which is specifically for sites like mine and the thousand other Christian homeschooling mom blogs and websites out there. If you already have the tech knowhow, setting up the company wouldn't be too hard at all, the overhead costs would be extremely minimal, and getting people on board would be a snap. A husband-wife team would be great for this, or a homeschooling family with some older children to help. I foresee that you could easily make a very good sum of money off of it and, like most internet businesses, your overhead is basically nada.
Yes, you wouldn't probably make as much as Federated Media, but from experience with working as an Ad Sales Manager for The Old Schoolhouse Magazine and very often being apporached by companies who want to buy ads on my site, I know there are a lot of companies willing to spend a LOT of money to target homeschoolers, moms, and Christians.
So, any takers? If you are seriously interested in jumping on this, I'm your first publisher to sign up. And I'll be glad to get a lot of others on board, too.
That was my brilliant idea for the day. Didn't think it was brilliant? That's okay, I'll stop talking now.
posted by Crystal Paine at 3:07 PM
2 Comments:
Oh don't stop talking,I enjoy your Posts! Great Idea!!!
I am already on it! Kind-of. I have had the domain and hosting for around 8 months now but not much work has been done because I am not sure what to do next. You are quite inspiring, though. Maybe I should get to work figuring it out!
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